The first step in starting an e-commerce business is deciding what type of e-commerce business you want to operate in and what type of online store you want to build. Once you’ve decided what you’re going to sell and how you’re going to sell it, you can hunt for the best strategies to expand your online marketplace.

Types of E-Commerce Business Models

  1. Business-to-Business (B2B)

Business-to-Businesses (B2B) Ecommerce works by transferring items from one business to another via online markets or e-marketplaces. While many of the ecommerce businesses in this sector are service providers, you will also discover software companies, office furniture supply and supplier companies, hosting companies, and a variety of other ecommerce company types.

Examples of Indonesian B2B (Business to Business) e-commerce that you may know are Ralali.com, Indotrading.com, Kawan Lama, Electronic City, Indonetwork, and Mbiz.

  1. Business-to-Consumer (B2C)

B2C businesses provide their products and services to their clients directly. B2C ecommerce sales are the typical retail model in which a company sells to individuals, but the transaction takes place online rather than in a physical store. Conventional brick-and-mortar businesses are excellent examples of this sort of company.

There are numerous examples of B2C ecommerce. Some examples are JD.id, Lazada.com, and Blibli.com.

  1. Consumer-to-Consumer (C2C)

Consumer-to-Consumer (C2C) e-commerce refers to all electronic transactions of products or services between consumers.Individual consumers can sell or buy things from other customers in this category of C2C e-commerce. Online marketplaces in Indonesia are Bukalapak, Shopee, and Tokopedia.

  1. Consumer-to-Business (C2B)

Another wonderful notion that is becoming increasingly popular is the Customer-to-Business (C2B) business model, which is mostly driven by platforms that cater to freelancers. In this business model, individuals offer to sell products or services to companies that are ready to buy their services.

Consumer to business (C2B) e-commerce examples are freelancer.com, istockphoto.com, and freefik.com. Where expert designers create templates or designs in order to promote them to companies in need of temples or the work of these designers.